Best Shopify Cross-Sell Apps for 2025
Best Shopify Cross-Sell Apps for 2025
Struggling to increase your Shopify store’s revenue without spending more on ads? Many store owners face the same challenge: how to get customers to buy more without chasing new traffic or compromising the shopping experience.
The answer? Smart cross-selling strategies. As reported by McKinsey research, cross-selling strategies can increase Average Order Value (AOV) by up to 20%.
But with dozens of apps available, finding the right one can be overwhelming. That’s why we’ve created this updated, practical guide to the best Shopify cross-sell apps for 2025.
Now, let’s dive in.
Brief Comparison Table
| App Name | Best For | Pricing | Key Features | Performance Rating |
| ReConvert | Post-purchase upsells | Free + 0.75% fee | Drag & drop editor, checkout extensions | 4.9⭐ |
| Selleasy | All-in-one solutions | Free up to 50 orders; $4.99/month+ | Product page upsells, cart widgets | 4.9⭐ |
| Cross Sell & Upsell by SSC | Comprehensive campaigns | Custom pricing | Product page to post-purchase | 4.9⭐ |
| Frequently Bought Together | Simple product bundles | Free + Professional plans | Amazon-style recommendations | 4.9⭐ |
| Bold Upsell | Enterprise stores | Free up to 25 orders | Advanced customization | 4.6⭐ |
| Fast Bundle Product | Bundle creation | Free + paid tiers | Quick setup, mobile optimized | 4.9⭐ |
| BOGO+ Buy X Get Y | BOGO & free gift campaigns | Free + Basic plan at $17.99 | Unlimited discount campaigns, progress bars | 4.8⭐ |
| Snap Bundles | Volume discounts & mix-match | Free | Volume tiers, product add-ons | 4.8⭐ |
Top Shopify Cross-sell Apps for 2025
Best for: Stores focused on post-purchase revenue optimization
ReConvert specializes in optimizing the post-purchase experience. It transforms your thank-you page into a sales machine by offering one-click upsells and cross-sells immediately after a customer completes their order. It’s highly effective for capturing impulse buys and increasing customer lifetime value.
Key Features:
- Drag-and-drop post-purchase page builder
- Check out extensions for Shopify Plus
- Birthday collection and customer surveys
- A/B testing capabilities
- Multi-language support
Pros:
- Intuitive interface similar to Shopify’s theme editor
- Comprehensive analytics and conversion tracking
- Strong integration with Shopify’s native features
- Excellent customer support
Cons:
- Limited customization for product page recommendations
- 0.75% transaction fee can be expensive for larger stores
- Some users report slow loading times
Best for: Comprehensive cross-selling across the entire customer journey
Selleasy stands out as an all-in-one solution that covers product pages, cart, checkout, and post-purchase touchpoints, making it ideal for stores wanting Shopify product recommendations throughout the shopping experience.
Key Features:
- Product page upsells and cross-sells
- In-cart recommendations
- Post-purchase one-click upsells
- Frequently bought together widgets
- Mobile-optimized designs
Pros:
- Free plan available for stores with up to 50 orders per month
- Highly customizable to match your theme
- Lightweight and fast-loading
- Excellent value for money
Cons:
- Learning curve for advanced customizations
- Limited A/B testing in lower-tier plans
Performance Note: Selleasy is known for its minimal impact on site speed, making it excellent for mobile-first stores.
Best for: Stores needing end-to-end upselling campaigns
This app provides all-in-one upsell functionality from product pages and mini-cart to checkout and post-purchase, offering comprehensive coverage for cross selling Shopify store strategies.
Key Features:
- Product Pages: Showcase bestsellers, bundles, and add-ons.
- Cart & Pop-Ups: Deliver last-minute offers in mini-carts or pop-ups.
- Post-Purchase Page: Offer one-click deals and related suggestions post-checkout.
- Checkout Page (Plus only): Boost spend with high-value offers pre-payment.
- Home & Collection Pages: Feature popular items, bundles, and cross-sells.
Pros:
- Comprehensive feature set
- Strong customer support team
- Regular updates and improvements
- Good integration with third-party apps
Cons:
- Can be overwhelming for beginners
- Pricing not transparent upfront
- Some features require technical setup
4. Frequently Bought Together
Best for: Simple, Amazon-style product recommendations
Perfect for stores wanting to implement straightforward cross-selling without complex setups, this app focuses on the classic “customers who bought this also bought” approach.
Key Features:
- Amazon-style product recommendations
- Automatic product suggestions based on purchase history
- Customizable recommendation widgets
- Bundle discount options
Pros:
- Easy to set up and use
- Seamless setup and flexible design options.
- Reliable customer assistance and excellent user reviews.
- Consistently improves sales performance through ongoing AI enhancements
- Free plan available
Cons:
- Limited customization options
- Basic reporting features
- No post-purchase upsells
Best for: Enterprise stores with complex requirements
Zoorix Bundle Kit & Cross Sell is a comprehensive Shopify app designed to increase average order value by providing a wide range of upsell and cross-sell functionalities, including various bundle types and AI-powered product recommendations.
Key Features:
- Offers versatile product bundling, including fixed, mix & match, and intelligent “bought together” options.
- Supports various discounts: tiered, volume, and cart-level.
- Drives cross-selling with AI-driven product recommendations.
- Includes a built-in cart drawer for effective upselling and cross-selling
Pros:
- Simple to use and quick to get started.
- Highly flexible design and configuration choices.
- Reliable and prompt customer assistance.
- Offers a variety of bundling and pricing models.
- Provides powerful insights for monitoring performance.
Cons:
- Certain features may have functional limitations.
- You might encounter intermittent issues with the cart widget’s updates.
Best for: Quick bundle creation and mobile optimization
Fast Bundle focuses on creating attractive product bundles quickly, with special attention to mobile user experience.
Key Features:
- Make bundles like “Mix & Match” or “Buy More, Save More”
- Show bundled products as ready-made kits or sets to make shopping easier for customers.
- Build bundles by using a simple tool.
- Get repeat sales by offering bundles through subscriptions.
- Sell to global customers with support for many languages and currencies.
Pros:
- 24/7 customer support
- Easy to use, simple setup process
- Flexible bundle creation: lots of options for bundles and add-ons
- Works well with existing stores – no compatibility issues
- Highly customizable: tailor offers to fit your needs
Cons:
- Minor interface issues (some design problems)
- Setup confusion: free trial and initial setup can be unclear
Best for: Stores wanting flexible BOGO and free gift campaigns
BOGO+ helps increase sales by incentivizing shoppers with unlimited strategic discount & reward campaigns including Buy one get one (BOGO), Buy X get Y (BXGY), and Gift with Purchase (GWP), making it one of the most versatile Shopify cross-sell apps available.
Key Features:
- Unlimited BOGO and Buy X Get Y campaigns
- Customizable free gift selections
- Reward progress bars to encourage higher spending
- Automatic discount application
- Advanced targeting by customer segments
Pros:
- Highly flexible campaign creation
- Free plan available for basic features
- Easy setup with intuitive interface
- Helps boost average order value and checkout rate by offering multiple promotional strategies
- Works well for seasonal promotions like Black Friday
Cons:
- Can become complex with multiple active campaigns
- Limited customization in free plan
- May require testing to avoid discount conflicts
Performance Note: BOGO+ is optimized for mobile experiences and maintains good loading speeds even with multiple active campaigns.
8. Snap Bundles Volume Discounts
Best for: Stores focused on volume selling and quantity-based discounts
Snap Bundles excels at creating compelling volume discount offers and mix-and-match bundles, making it perfect for stores that want to encourage larger quantity purchases through Shopify product recommendations.
Key Features:
- Volume discounts with free gift per tier and tiered discounts
- Mix-and-match bundle creation
- Product add-ons without extending buying cycle
- Customizable product badges and low stock counters
- Multilingual widget translation support
Pros:
- Excellent for wholesale and bulk-selling stores
- Clean, professional widget design
- Strong volume discount logic
- Good multilingual support
- Comprehensive customization options
Cons:
- Primarily focused on volume discounts (less variety than competitors)
- Setting up the app can take extra time.
- Setup can be complex for intricate discount tiers
- Limited post-purchase upselling features
Performance Note: Snap Bundles offers easily customizable product badges and bundle widgets while maintaining fast loading times across desktop and mobile devices.
Real-world store examples using Cross-selling tactics
The Lavender Store
Store Type: All-natural lavender products for the body, home, kitchen, pets, …
App Used: ReConvert
Strategy: Quantity Discounts
To increase order value while enhancing the customer experience, they implemented ReConvert with a cross-selling strategy that combines product recommendations and quantity discounts. The Lavender Store increases its customers’ orders by offering them discounts as they add more products to their cart. This strategy encourages the customer to buy more per purchase and improve the store’s revenue.
Key Takeaway:
By combining relevant cross-sell recommendations with quantity-based discounts, The Lavender Store effectively increases Average Order Value without aggressive tactics. This strategy not only drives revenue but also helps customers discover products that naturally complement their purchase — building loyalty and trust in the process.
Tylza
Store Type: Wine and Beverage Appliances App Used: BOGO+ Free Gift & Buy X Get Y Strategy: Related product recommendations
Tylza uses BOGO+ Free Gift & Buy X Get Y to implement a smart, product-specific cross-selling strategy. After customers add a product to the cart, the cart carefully selects complementary items designed to enhance their overall experience.
For instance, Stainless Steel Wall-Mount Range Hood is recommended for better use with Tylza Range Hood KME02-30 Stainless Steel Filter. These suggestions not only make practical sense but also subtly encourage customers to invest more.
Key Takeaway:
Relevant, well-timed product recommendations are a proven way to increase AOV, especially for higher-ticket items like appliances. Tylza shows that when cross-selling focuses on enhancing the core purchase, it boosts revenue and strengthens the brand’s image as an expert in its niche.
White Turtle Beauty
Store Type: Clean, eco-friendly beauty and skincare brand
App Used: Snap Bundles Volume Discounts
Strategy: Product bundles, related products recommendations, tiered discounts
White Turtle Beauty offers bundled products to enhance order value. Additionally, related product recommendations appear based on the customer’s recent purchases.
To further encourage larger orders, tiered discounts are applied. The more complementary items customers add to their cart, the greater the overall discount, clearly displayed on the thank-you page. This approach creates a compelling incentive to buy more, while keeping the process non-intrusive and value-driven.
Key Takeaway: White Turtle Beauty proves that combining product bundles, relevant cross-sell recommendations, and tiered discounts is a great way to increase AOV. The key is ensuring all offers feel natural, helpful, and aligned with the customer’s needs, resulting in higher revenue and a stronger brand relationship.
Performance Considerations: Will these Apps slow down your store?
Site speed directly impacts conversion rates, with even a one-second delay potentially reducing conversions by 7%. When choosing Shopify cross-sell apps, performance should be a top priority, especially for mobile users who make up the majority of ecommerce traffic.
Common Performance Pitfalls
Many cross-sell apps can negatively impact your store’s performance through:
- Heavy JavaScript files that block page rendering
- Excessive API calls for product recommendations
- Poorly optimized images in recommendation widgets
- Multiple HTTP requests for styling and functionality
How to Check App Performance
Before and after installing any cross-sell app:
- Run Google PageSpeed Insights tests
- Use Shopify’s built-in speed analysis
- Test mobile loading times specifically
- Monitor Core Web Vitals in Google Search Console
How to choose the right app for your Shopify stores?
Step 1: Define Your Store Type & Size
- Small Stores (< 100 orders/month): Focus on simple, free solutions like Frequently Bought Together or Selleasy’s free plan.
- Medium Stores (100-1000 orders/month): Consider comprehensive solutions like Selleasy or Cross Sell & Upsell by SSC that can grow with your business.
- Large Stores (1000+ orders/month): Evaluate enterprise solutions like Bold Upsell or custom development for maximum control.
Step 2: Identify Your AOV Goals
- Small Incremental Increases: Simple product recommendations and frequently bought together widgets work well.
- Significant AOV Boosts: Implement comprehensive strategies covering product pages, cart, and post-purchase touchpoints.
- Complex Bundle Strategies: Look for apps with advanced bundling capabilities and custom pricing rules.
Step 3: Consider Your Technical Comfort Level
- Beginner-Friendly: Frequently Bought Together, Fast Bundle Intermediate: Selleasy, ReConvert Advanced Users: Bold Upsell, Cross Sell & Upsell by SSC
Step 4: Prioritize Mobile Optimization
With mobile commerce continuing to grow, ensure your chosen app provides excellent mobile experiences. Test all recommendations and upsell flows on actual mobile devices before finalizing your choice.
Step 5: Budget Considerations
- Free Options: Great for testing cross-selling effectiveness (Frequently Bought Together, BOGO+, Snap Bundles free plans) Budget-Friendly ($5-15/month): Solid features for growing stores (Selleasy, BOGO+, Snap Bundles) Premium ($20+/month): Advanced features and enterprise capabilities (Bold Upsell, ReConvert) Custom Solutions: Best ROI for stores with unique requirements
Quick Decision Flowchart
- Just starting with cross-selling? → Try Frequently Bought Together (free) or BOGO+ (free plan)
- Want comprehensive features on a budget? → Choose Selleasy or Snap Bundles
- Need BOGO and free gift campaigns? → Go with BOGO+ Buy X Get Y
- Focus on volume discounts? → Select Snap Bundles Volume Discounts
- Need post-purchase focus? → Go with ReConvert
- Running an enterprise store? → Consider Bold Upsell or custom development
Conclusion
Implementing effective cross-selling strategies is no longer optional for Shopify stores looking to thrive in today’s competitive landscape.
Remember to prioritize performance and mobile optimization as you implement these tools. Test thoroughly, monitor your results, and don’t be afraid to experiment with different strategies until you find what works best for your audience.
The investment you make in cross-selling today will pay dividends in increased customer lifetime value and sustainable revenue growth. Choose your app, start testing, and watch your AOV climb.
Sophia Dao is a Shopify Conversion Specialist at WizzCommerce, specializing in e-commerce and Shopify solutions. With a passion for digital marketing and a keen eye for detail, Sophia creates engaging content that helps businesses thrive online. When she’s not writing, she enjoys exploring the latest trends in tech and commerce. Follow Sophia for practical e-commerce tips and the latest marketing insights!
