Learn from 6 Best Product Bundle Examples for Shopify Stores
Learning from real examples is one of the quickest ways to pick up new tricks! If you’re looking to up your Shopify game, check out these six product bundling ideas. They’re just what you need for your Shopify store, whether you’re aiming to boost your average order value (AOV), rake in more revenue, or just make the shopping experience better for your customers.
In this deep dive, we’ll explore six proven bundling strategies implemented by successful Shopify merchants, complete with real-world examples you can learn from and adapt to your own store. We’ll also recommend specific apps to help you implement each strategy without needing extensive development resources.
6 Real-world Examples of Product Bundling for Every Shopify Stores to Apply
1. Fixed Simple Bundles & Product Kits
These are your classic “everything you need in one package” deals. Think starter kits, gift sets, and complete collections that save customers the hassle of hunting down each item separately.
Real-World Example: SHEGLAM
SHEGLAM knocks it out of the park with their themed makeup bundles:
- Adventure Time Collection Set: They’ve packaged their Adventure Time-themed makeup products into one awesome bundle, making it super easy for fans to grab the whole collection and save some cash.
- Hello Kitty Collection Set: Another home run from SHEGLAM, combining cute Hello Kitty character licensing with their makeup products for an irresistible bundle.
These bundles create major buzz around limited-edition collections while giving shoppers a convenient one-click way to snag the entire line.
2. Volume/Quantity Discount Bundles
The classic “buy more, save more” approach. These bundles reward customers for stocking up by dropping the price as they add more items.
Learn from the Examples of Leafy Sheets & Duradry
- Leafy Sheets: This eco-friendly brand offers a sweet combo deal on their dishwashing and laundry sheets, making it a no-brainer to try both products from their green cleaning line.
- Duradry: Their AM/PM anti-perspirant system bundles everything you need to tackle excessive sweating, with bigger discounts when you buy multiple sets.
Recommended App: Snap Bundle - Volume Discount
Snap Bundle – Volume Discount is engineered to help you easily set up dynamic volume discounts on your Shopify store. This app is perfect for brands like Leafy Sheets or Duradry, which need to incentivize bulk purchases, and for merchants offering mix-and-match options.
3. BOGO (Buy One Get One) Bundles
BOGO deals are conversion machines. They create that “too good to pass up” feeling that drives customers to hit that buy button.
BOGO Varieties:
- Buy one, get one free (the classic)
- Buy one, get one half-off
- Buy X, get Y free (like a free case with your phone)
- Free gift with purchase (who doesn’t love free stuff?)
PuraVida Nailed This Bundle Deals
Recommended App: Wi BOGO+
BOGO+ Free Gift & Buy X Get Y is crafted for merchants who want to implement smart 12 promotion deals. This app ensures that your buy-one-get-one offers are clear and persuasive, nudging customers to take advantage of special promotions as they shop.
4. Mix and Match - Bundle Builders Examples for Shopify Store
Bundle builders put customers in the driver’s seat. They get to pick exactly what they want in their bundle, which boosts engagement and makes the shopping experience way more fun.
Take a Look At Glow Recipe & Pura Vida's Examples
- Glow Recipe: Their “Make Your Own Kit” page lets skincare junkies build custom sets, including travel-sized options for on-the-go.
- Pura Vida: Their “Bundle & Save” collection lets shoppers mix and match different bracelets and accessories to create their perfect stack while saving money.
Recommended App: Snap Bundle - Volume Discount
FoxSell Bundles Plus supports infinite variants when building your own bundle, making it perfect for brands that want to offer a truly personalized shopping experience. Whether customers want to add free gifts or select add-ons, FoxSell helps them design their ideal package.
5. Frequently Bought Together Bundles
This is the digital version of “would you like fries with that?” Using purchase data to suggest products that go perfectly with what the customer is already buying is a smart way to boost your average order value.
Learn from the Example of Veletric Bikes
- Velotric Bikes: When you’re checking out an e-bike, they’ll suggest must-have accessories like helmets, locks, and racks to go with it.
Recommended Apps: Snap Bundle - Volume Discount
6. Subscription Bundles
Subscription bundles turn one-time shoppers into repeat customers by offering a sweet discount on products they need to restock regularly.
A Good Example Of Subscription Bundle: Huppy
Recommended App: Subi Subscriptions & Memberships
Subi Subscriptions & Memberships is an ideal solution for merchants looking to implement recurring product bundles, such as Huppy’s subscription for peppermint toothpaste tablets. This app streamlines the entire subscription process, allowing you to set up automated billing, manage recurring orders, and offer flexible subscription intervals directly from your Shopify store.
Why Product Bundling Is a No-Brainer for Your Shopify Store
- Bigger Carts, Better Revenue: Bundles naturally lead to higher order values
- Move That Inventory: Clear out slow-moving products by pairing them with your bestsellers
- Happier Customers: Offer convenience and value that keeps shoppers coming back
- Less Shopper Stress: Make buying decisions easier by suggesting complementary items
- Sweet Deal Vibes: Bundled discounts make customers feel like they’re scoring a bargain
Tips to Make Your Bundles a Hit
- Know Your Shoppers: Use your data to figure out which products people already buy together
- Keep It Real: Make sure your bundles offer actual savings and make sense for your customers
- Mix It Up: Try different bundle types to see what clicks with your audience
- Show the Savings: Clearly spell out how much they’re saving compared to buying items separately
- Keep It Simple: Don’t overload shoppers with too many bundle options
Ready to Bundle Up Your Shopify Sales?
After checking out all these awesome examples, you’ve probably noticed one app that keeps popping up: Snap Bundle – Volume Discount. There’s a good reason for that! This versatile app handles almost every bundling strategy we’ve covered:
- Volume discounts? ✓
- Mix and match bundles? ✓
- Frequently bought together suggestions? ✓
- Easy setup? ✓
Whether you’re just starting with product bundling or looking to level up your existing strategy, giving Snap Bundle a try could be the easiest way to implement these proven tactics in your store. The app is now offered free, so you can test it out risk-free and see how bundling can transform your sales.
Remember, the best bundle is one that genuinely helps your customers while boosting your bottom line. Start small, track your results, and watch your average order value climb!
Sophia Dao is a content strategist at WizzCommerce, specializing in e-commerce and Shopify solutions. With a passion for digital marketing and a keen eye for detail, Sophia creates engaging content that helps businesses thrive online. When she’s not writing, she enjoys exploring the latest trends in tech and commerce. Follow Sophia for practical e-commerce tips and the latest marketing insights!
