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Think pop-ups are annoying relics of the early internet? Think again. 

The data backs it up: according to Wisepops, the average conversion rate jumps from 3.8% to 4.01% with effective pop-up strategies, while the number of collected emails more than doubles. These little pop-ups can turn a simple browse into a shopping spree, and the numbers don’t lie.

Intrigued? Let’s dive into the world of strategic pop-ups and explore how you can leverage them to transform your Shopify store into a sales-generating machine. We’ll show you how to replicate these strategies using easy-to-use apps.

Example 1: Chubbies Cross-Selling Pop-Up - An Applicable Example for Shopify Stores

Chubbies knows how to make a splash! When you add a pair of their swim trunks to your cart, a little pop-up appears, suggesting some cool tees to complete your beach look. This seamless integration ensures the pop-up feels helpful rather than intrusive, guiding shoppers toward curated recommendations that elevate their purchase.

To copy Chubbies’ style, here are our pro tips for you:

  • Timing is Key: Pop up right after they add something to their cart. Don’t wait too long, or they might forget about it.
  • Keep it Relevant: Suggest items that actually go with what they’re buying. Don’t recommend winter coats with swim trunks!
  • Less is More: Don’t overwhelm them with too many choices. Stick to a few carefully selected items.
Chubbies-pop-up-upsell shopify stores

View the example of Chubbies’s cross-sell pop-up here (Add a product to cart then you can see the pop-up)

Shopify Apps to Create Cross-sell & Upsell Pop-ups

To help you integrate a high-performing cross-selling pop-up strategy, we explored two standout Shopify apps: BOLD Upsell AI Powered Upsells and Upsell & Cross Sell — Selleasy. After testing their features, here’s our comparison to help you choose the right fit:

BOLD Upsell AI Powered Upsells

Upsell & Cross Sell — Selleasy
  • Choose BOLD Upsell if you want a data-driven, AI-powered approach with detailed performance insights.
  • It's ideal for stores aiming to leverage advanced personalization and multi-channel upselling across cart, email, and post-purchase experiences.
  • Opt for Upsell & Cross Sell — Selleasy if you’re looking for a user-friendly, affordable tool to create Amazon-style frequently bought together bundles and related product recommendations.
  • It's perfect for businesses that need a straightforward yet effective upselling solution.

Sell more with Snap Noti FOMO Visitor today!

Example 2: Living Spaces Shopify Upsell Pop-Up

Living Spaces doesn’t stop at just one type of pop-up; they masterfully combine upsell, cross-sell, and lead-generation pop-ups throughout the customer journey. For example, When you add a new piece of furniture to your cart, they present a compelling upsell offer: furniture protection, they also use cross-sell pop-ups to suggest complementary products like throw pillows or rugs when someone adds a sofa to their cart.

Additionally, Living Spaces uses email sign-up pop-ups offering enticing rewards, such as a chance to win a valuable gift card. These pop-ups help the brand build an engaged subscriber list while creating excitement for new customers.

living-spaces-examples-popup

The result? A cohesive pop-up strategy that addresses different customer needs—enhancing the shopping experience at every stage and boosting conversions across the board.

Recommened Shopify Upsell and Cross-sell Apps

We tested EcomSend Pop Ups, Email Popups and OptiMonk: Popups You’ll Love to see how these two Shopify apps stack up for boosting sales, growing email lists, and implementing multi-layered pop-up strategies like Living Spaces’. Here’s what we found:

EcomSend

OptiMonk

  • Features:
    • Email/SMS opt-in pop-ups.
    • Gamified pop-ups (Spin the Wheel).
    • Basic analytics and Shopify integration.
  • Best for merchants who want simple tools to grow email/SMS lists and use gamification to boost engagement.
  • Features:
    • Advanced personalized pop-ups like product recommendations.
    • Countdown timers, abandoned cart recovery, and free shipping bars.
    • A/B testing, revenue analytics, and AI-generated templates.
  • Best for businesses focused on personalized customer journeys, high-performing campaigns, and detailed revenue tracking.

Example 3: AccuFix Cosmetics’ FOMO Floating Pop-Ups

AccuFix Cosmetics knows how to keep things exciting. They use these cool floating pop-ups that show you what other people are buying right now. These pop-ups appear subtly at the bottom corner of the screen during a customer’s browsing session, showcasing real-time social proof such as:

  • “Sarah in New York just purchased this item 5 minutes ago.”
  • “Hurry! Only 3 left in stock.”

These alerts create a dynamic shopping experience where customers feel encouraged to act quickly, driven by the actions of others and the scarcity of the products.

Recommened Shopify Apps for FOMO Pop-ups & Low-stock Alerts

AccuFix is using Snap Noti FOMO Visitor Counter to implement these eye-catching FOMO pop-ups. This app is designed to help Shopify store owners make the most of their website visitors. Here’s what makes this app a powerful tool for driving urgency and building trust:

  • Social Proof: Live visitor counters, recent purchase alerts.
  • FOMO & Scarcity: Low-stock counters, inventory alerts.
  • Gamification: Spin wheels, countdown timers.
  • Cart Recovery: Flashing browser tabs, abandonment alerts.

Example 4: Allswell Product Recommendation Slide-In Pop-Up

Allswell, a sleep and wellness brand, knows that a good night’s sleep is essential. They use slide-in pop-ups to recommend products that perfectly complement your current purchase. It’s like having a personal shopping assistant, guiding you towards a more restful night.

Unlike traditional pop-ups, which can feel intrusive, Allswell’s slide-ins are designed to blend seamlessly into the shopping journey, appearing naturally when a shopper pauses or scrolls through a product page.

Allswell Product Recommendation Slide-in Popup shopify upsell

Recommened Cart Upsell Pop-up Shopify Apps

To replicate Allswell’s seamless slide-in product recommendation strategy, we explored two proper Shopify apps: Quick Upsell – Mini Cart Drawer and and Smart In Cart Upsell. After testing their features, usability, and effectiveness, here’s how they stack up.

Quick Upsell – Mini Cart Drawer

OptiMonk

  • Features:
    • Drag & drop upselling in cart drawer.
    • Rewards progress bar for free shipping or discounts.
    • Product recommendations powered by Shopify algorithms or manual selections. 
  • Best for stores looking for extensive cart customization with drag-and-drop functionality.
  • Features:
    • Popup and in-cart upselling with smart product add-ons.
    • Tiered discounts to encourage higher spending.
    • Supports multi-discount combinations and goal-setting bars for free gifts or shipping.
  • Best for merchants focusing on combining upselling with discounts and free gift strategies.

Example 5: Duradry Shopify Upsell Pop-Up

Duradry, a brand specializing in premium sweat-control solutions, uses upsell pop-ups to encourage customers to buy more while saving money. One of their standout strategies is offering bundle discounts on related products.

For instance, when a customer adds Duradry AM deodorant to their cart, they’re prompted with an upsell pop-up suggesting a bundle that includes the AM deodorant, PM deodorant, and body wash at a discounted price.

View Duradry’s example of bundle cross-sell &upsell pop-ups

Recommened Bundling Pop-up Shopify Apps

We tested Bundler – Product Bundles and Amote: Cart Upsell Cart Drawer, two powerful tools from the Shopify App Store that are better suited for specific bundling and upselling needs. Let’s how they stack up:

Bundler – Product Bundles

Amote: Cart Upsell Cart Drawer

  • Allows you to create classic and mix-and-match bundles, volume discounts, and tiered pricing.
  • Ideal for stores focused on customizable bundles, subscription options, and sophisticated discount structures.
  • Focuses on cart drawer upsells, free gifts, and related product recommendations.
  • Perfect for stores looking to maximize cart value with dynamic upsells, free gifts, and FOMO-driven strategies.

Example 6: Olive Oil Lovers Upsell Pop-Up

The last one in today’s list, Olive Oil Lovers successfully implemented an upsell pop-up strategy designed to increase their average order value (AOV). Their approach was simple yet effective: offer an exclusive 20% discount on select products when customers added specific items to their cart.

For instance, when a shopper added a premium olive oil to their cart, a pop-up appeared promoting a complementary bestseller—also at 20% off. This deal created a sense of urgency and encouraged customers to add more items to their purchase, moving them further along in the shopping process.

olive-oil-lovers-upsell-popup shopify example

Recommened Upsell Pop-up Shopify App

Olive oil Lovers has used OptiMonk  to implement these pop-up campaigns. We’ve already suggested you in the second example. This is a versatile app that makes creating pop-ups for any purpose—upselling, cart recovery, email list building, or product recommendations—easy and effective.

Ready to Drive More Sales? Set Up Your First Upsell Pop-Up Today!

Now that you’ve seen the power of upsell pop-ups in action, it’s time to take the next step and implement your own strategy to boost your sales and conversions. Whether you’re looking to increase your average order value, re-engage abandoned carts, or offer personalized product recommendations, upsell pop-ups are one of the most effective tools in your Shopify toolkit.

Don’t wait to start seeing the difference these pop-ups can make. Set up your first upsell pop-up today and unlock a world of new sales opportunities. Ready to get started? Give Snap Noti FOMO Visitor a try for free and see just how easy it is to create pop-ups that convert!

Start turning clicks into sales—your future revenue awaits

Sell more with Snap Noti FOMO Visitor today!

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