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How to Add a Free Gift with Purchase on Shopify?

Want to boost your sales and make customers happy? Giving away free gifts with purchases is a tried-and-true way to do both. In this guide, I’ll walk you through everything you need to know about setting up automatic free gifts in your Shopify store – no headaches involved!

How to Add a Free Gift with Purchase on Shopify?

Manual vs. Automatic: What's the Difference?

  • Manual means customers have to add both their purchase and the free gift (kind of a pain)
  • Automatic adds the gift like magic when they qualify (much better!)
  • Trust me, automatic is the way to go – your customers will thank you

For example, when you automate free gift offers, the gift is added straight to the cart based on your rules (like spending $50 or buying a specific product). Customers don’t have to think about it, and you’re giving them a seamless shopping experience

🙋‍♀️ A smooth UX = happy customers = more sales. Simple math.

Popular Ways to Use Free Gifts

  • “Spend $X, Get Y Free” (like a free tote bag on orders over $100)
  • “Buy This, Get That” (think free mascara when buying foundation)
  • “Shop This Category, Get a Bonus” (free makeup bag with any skincare purchase)
  • Seasonal goodies (holiday-themed gifts)
  • VIP perks (special gifts for your loyal customers)

How to Automatically Add Free Gifts to the Cart on Shopify

The Easy Way: Using Shopify Apps

Shopify doesn’t have a built-in tool to automatically add free gifts, but don’t worry—there are apps for that.

If you’re looking for an all-in-one app to automate free gifts, upsells, and BOGO deals, BOGO+ Buy X Get Y & Free Gift by WizzCommerce is a fantastic choice. With a stellar 4.9-star rating from over 200 reviews, it’s popular for a reason.

How to Automatically Add Free Gifts to the Cart on Shopify

Why Choose BOGO+?

BOGO+ makes it super easy to create promotions like:

Buy X, Get Y Free: Offer a free gift or discount when customers meet specific conditions.

Free Gift with Purchase: Automatically add gifts to the cart based on cart value or product collections.

Tiered Discounts & Volume Pricing: Encourage larger purchases with dynamic discounts.

Eye-Catching Widgets: Features like pop-ups, progress bars, and countdown timers make your promotions impossible to miss.

Boost Your Sales with Free Gift Strategies Using the BOGO+ Buy X Get Y App!

Here’s what makes this app stand out:

  • Flexible Promotion Rules: Create unlimited discount campaigns, whether it’s “Buy 2, Get 1 Free” or “Spend $50, Get a Free Gift.”
  • Automatic Gift Addition: Gifts are seamlessly added to the cart when conditions are met—no manual work required.
  • Advanced Customization: Tailor promotions with settings for customer tags, locations, or specific store needs.
  • Easy Integration: Works with Shopify Checkout, Slide Cart, Gift Cards, and page builders like Gempages.
  • Multi-Language Support: Perfect for global stores with support for English, French, German, Japanese, and Italian.

BOGO+ offers a Free Plan with no charges until you hit $50 in promotional sales—perfect for small stores testing the waters. Paid plans start at $17.99/month, scaling with your store’s growth.

How to Use BOGO+ to Add a Free Gift

How to Use BOGO+ to Add a Free Gift
  • Install the App: Head to the BOGO+ Shopify App Store.
  • Set Up a Campaign: Choose your promotion type. Here i select Gift with Purchase based on cart value
  • Set up rules: Setting up a gift with purchase is easy with a few steps, as shown in the image below.
  • Test It Out: Make sure the free gift is added to the cart automatically when the conditions are met.
How to Use BOGO+ to Add a Free Gift

If you’re serious about running smooth, eye-catching promotions that drive sales, BOGO+ Buy X Get Y & Free Gift is worth checking out. Its flexibility, ease of use, and customization make it one of the best free gift apps for Shopify.

The DIY Way: Custom Code

If you’re feeling brave and know your way around code:

This code automatically adds a free gift when the cart hits a certain value:
				
					{% if cart.total_price >= 10000 %}
  {% assign free_gift_variant_id = 12345678 %}
  {% assign has_free_gift = false %}
  
  {% for item in cart.items %}
    {% if item.variant.id == free_gift_variant_id %}
      {% assign has_free_gift = true %}
      {% break %}
    {% endif %}
  {% endfor %}

  {% unless has_free_gift %}
    <script>
      fetch('/cart/add.js', {
        method: 'POST',
        headers: {
          'Content-Type': 'application/json'
        },
        body: JSON.stringify({
          items: [{
            quantity: 1,
            id: {{ free_gift_variant_id }}
          }]
        })
      })
      .then(response => location.reload());
    </script>
  {% endunless %}
{% endif %}
				
			

Make the Free Gift Experience Awesome

Here are a few tips to make your free gift promotion feel like a treat (and not a hassle):

Be clear about the rules: Don’t make customers hunt for info. Add banners or product page messages like, “Spend $50 and get a free water bottle—automatically added at checkout!”

Show it in the cart: When the gift is added, give customers a little confirmation message like, “Your free gift has been added!”

Let them pick their gift: If possible, give customers options. For example, “Pick one freebie: tote bag, mug, or keychain.”

Don’t overcomplicate it: Stick to simple, easy-to-understand rules. Complicated promotions = confused customers = abandoned carts.

FAQs: Common Free Gift Scenarios

Is there an app for free gifts without requiring a purchase?

Yes! With the BOGO+ Buy X Get Y & Free Gift app, you can create promotions that offer free gifts without requiring customers to make a purchase.

Absolutely! BOGO+ makes this easy to set up. You can create a campaign where customers must meet a minimum purchase threshold (e.g., spend $50) and use a specific coupon code to unlock their free gift. It’s all automated, so the gift will be added to the cart once the conditions are met.

This is one of the main features of BOGO+ Buy X Get Y & Free Gift! You can create a Buy X, Get Y promotion (like “Buy 2 shirts, get 1 free”) and configure the app to add the free item to the cart as soon as the customer meets the conditions. The app even lets you customize the rules based on cart value or product collections.

Let's Make Your Free Gift Strategy a Success! 🎁

Free gifts work – period. Start small, test things out, and don’t be afraid to try different offers. The key is making it automatic and smooth for your customers. With apps like BOGO+, you can set it up in an afternoon and start seeing results right away.

Remember: The best gift strategy is one you can actually maintain. Start simple, track your results, and scale up what works. Now get out there and make your customers happy! 🎁

Boost Your Sales with Free Gift Strategies Using the BOGO+ Buy X Get Y App!

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